Matt Drudge, an influential figure in conservative media, sours on Trump as he faces impeachment

New York (CNN Business)President Donald Trump, facing an ever-deepening scandal that threatens to swallow his presidency, appears to have lost a key ally in conservative media: The Drudge Report.

The narrative-setting news aggregation website, founded in 1995 by Matt Drudge, has spotlighted an overwhelming amount of negative news for the Trump White House in the last several weeks. It’s marked a major shift from how the outlet had previously covered the President..

“He’s reacting to changing circumstances,” a person close to the media mogul, who said Drudge had grown exasperated with Trump, told CNN Business.

“He’s one of the dominoes that would have to fall for the right-wing media to allow Trump to be removed from office,” said John Ziegler, a conservative who was an occasional guest host on Drudge’s old radio show and writes columns on media for Mediaite.

Previously, Trump could count on Drudge to be in his corner. During the 2016 presidential election, and in the early days of the Trump administration, Drudge was a fervent supporter. On the Drudge Report, Trump could do no wrong. The sun was almost always shining.

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