The Democrats are bound and determined to impeach President Trump. Initially buoyed by polls, the Democrats have seized the initiative and some claim they already have the necessary votes. An impeachment trial would be the Trial of the Century and here is how Republicans can – and must – win it.
As a lawyer who has prosecuted trials over several decades, I can tell you that he who frames the argument has the greater chance for victory. In addition to that, a victorious trial strategy requires a clear and easy to understand narrative for the jury. For the defense, that often means convincing jurors that there is reasonable doubt as to whether the person on trial committed any wrongdoing.
Finally, it is important to note that complexity is often the enemy of victory. When you are explaining too much, you are losing. That is a simple fact of politics and trials.