Netflix estimates 100 million households are sharing passwords and suggests a global crackdown is coming

  • Netflix said more than 100 million global households use a shared password, with more than 30 million of those in the U.S. and Canada.
  • Netflix suggested it will begin to make accounts that share passwords pay up.
  • Netflix has long ignored password sharing because it has been growing without cracking down on it, but the company announced it lost subscribers in the first quarter for the first time in more than a decade.

Today could be a dark day for your ex-boyfriend’s brother.

Netflix, the world’s largest streaming video company, warned a global crackdown on password sharing is coming. It seems like a serious warning this time, and it could mean an end to the rampant practice of borrowing a family member’s or friend’s — or loose acquaintance’s — login information.

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